April 19, 2021

Why BrandSource M&M’s Are Better, And Better for You

Everybody likes M&Ms, but if you’re an independent appliance, home furnishings or consumer tech dealer, you’re really going to love ours.

At BrandSource, the nation’s largest member-driven co-op, many of our buying group’s benefits begin with the letter “M.”


First there’s Merchandising, which provides a runway of competitive programs and promotions from the industry’s top manufacturers.

Then there’s Marketing, which designs and implements state-of-the-art websites, digital advertising and social media campaigns that rival or exceed those of any national retailer.

More immediately, there’s Member Development, a countrywide network of BrandSource staff whose one and only job is to make sure you have everything you need to succeed.

And of course, there’s Money, which you’ll be making more of by implementing these services and reaping the return on investment.

But perhaps the most powerful M in the BrandSource playbook is the Members themselves. Together they represent an extended family that’s 5,000 strong and always there should you need them. Whether it’s advice, best practices, a laugh and yes, even inventory, members are all about sharing and caring for one another.


Together they’re a force to be reckoned with, a fraternity of like-minded merchants we call the “M” Factor, where it truly is one for all and all for one.

Over the course of half a century, BrandSource has built a culture of success around the M Factor, in which independent dealers continue to thrive. We cordially invite you to join our brotherhood and sisterhood of Members, and to profit from all of the M&Ms in store.

To learn more about the many benefits of BrandSource membership, please click here.

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